Taking the most loved restaurant brands into global spaces.
Since 2007, Baobab has been taking the most loved and trusted restaurant brands into global spaces, converting people in new markets into loyal customers for world-class brands.
Serving as franchisees, the organisation applies a unique blend of entrepreneurship and management, using the IP of proven formulas to weather the challenges, and take advantage of the opportunities.
We enter into a true partnership with total commitment to the joint ventures we form in our markets. This foundation to the relationship enables us to reach optimal scale, thereby unlocking maximum value for the brand. We see this process as a journey that is driven by our trusted relationship with local operators who serve as facilitators for our brands.
With Baobab, your footprint can extend virtually anywhere.
We have established visibility with KFC in Namibia, Côte d’Ivoire, Lesotho, Botswana and Eastern Cape.
- 5 Countries
- 72 Restaurants
- 2200 Employees
- 10 Million Customers